December 31, 2015

Useful Lives (Years)

Gross Carrying Amount

Accumulated Amortization

Net Carrying Amount

Long-lived intangible assets:

Sales Process

10

$

3,970,000

$

(501,764

)

$

3,468,236

Paid Member Relationships

5

890,000

(224,972

)

665,028

Member Lists

5

8,957,000

(2,264,131

)

6,692,869

Developed Technology

3

978,000

(392,167

)

585,833

Trade Name/Trademarks

4

480,000

(149,860

)

330,140

Customer Relationships

5

280,000

(60,667

)

219,333

15,555,000

(3,593,561

)

11,961,439

Indefinite-lived intangible assets:

Trade Name

90,400

Intangible assets, net

$

12,051,839

December 31, 2014

Useful Lives (Years)

Gross Carrying Amount

Accumulated Amortization

Net Carrying Amount

Long-lived intangible assets:

Sales Process

10

$

3,970,000

$

(90,778

)

$

3,879,222

Paid Member Relationships

5

890,000

(46,972

)

843,028

Member Lists

5

8,957,000

(472,731

)

8,484,269

Developed Technology

3

978,000

(66,167

)

911,833

Trade Name/Trademarks

4

480,000

(29,861

)

450,139

Customer Relationships

5

280,000

(4,666

)

275,334

15,555,000

(711,175

)

14,843,825

Indefinite-lived intangible assets:

Trade Name

90,400

Intangible assets, net

$

14,934,225